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5 Tips for Writing Effective Advertising Copy
The world of advertising is a noisy and fierce battlefield of the brands, with its very dynamic, competitive and ever-changing …
10 Tips to Survive Clients’ Subjective Opinions
Marketing and Copywriting are subjective fields. Sure, there’s a strategy behind every execution, and every tactic has a measurable …
7 Ways to Increase Your Audience’s Engagement with your Content Marketing
Written by The Melotti Content Media Team, checked by Christopher Melotti Prefer to listen, rather than read? Here’s the Podcast summary! …
What Are Copywriter Duties?
Have you been considering bringing on a freelance copywriter to help you with your brand messaging and content marketing? We’re …
Why Refreshing Old Content Is Necessary
They say that nothing lasts forever. We guess it’s true, because even marketing content has an expiration date (yes, …
What is Programmatic Advertising and AI Marketing?
A new era of Marketing is upon us now. It involves Big Data, Machine Learning and AI Marketing in …
Why is Copywriting Important For Large Corporate Companies?
Written by The Melotti Content Media Team, checked by Christopher Melotti “Do I even need a copywriter?” “Is copywriting even useful …
Everything a Small Business Needs To Know About Marketing Strategy
Do you have a small business? Everyone knows how important it is to plan ahead – and, there’s no …
What are copywriting best practices?
Great question! What are the best practices for copywriting if you want to best reach your intended audience with a …
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