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The Message Marketing Blog

Valuable snapshots about Business, Marketing, Content and Copywriting success

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Why Your Business Should Conduct a Marketing Audit

Prevention is always better than cure. And marketing is no exception. When we’re feeling a little under the weather, we …

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Why Does the Government Need Professional Copywriting Services?

The Government’s main purpose is to serve, administer and regulate a country or community.  As an organisation that is responsible for setting public policies and laws, the Government aims to act in …

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The 12-Step Checklist for Excellent Copywriting

 Customers are the people who give your business life.     Through their attention, engagement and actions, they convert into sales and revenue which drive business growth.  It’s important, then, to communicate well and establish a strong connection …

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Why Is UX Copywriting Essential For Your Business?

How your customers feel is so important today.  If you want your business to be successful, then you must provide them with a positive user experience (UX) each and every time …

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Why copywriting is NOT just writing: the 8 common copywriting myths

There’s a common misconception today about what copywriting is. Or more specifically, how it differs from simply writing well in …

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Why Your Business Should Use Content Marketing Today

Is your business still relying on traditional marketing to force your customers to pay attention? Those disruptive adverts which pop up everywhere and people can’t wait to hit “skip” to avoid.  What kinds …

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7 Signs That Your Copywriting Is Bad

As businesses, we all use words (or ‘copy’) absolutely everywhere. Your ads, content marketing, your website, marketing collateral, landing pages, …

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Is Your Business Ready For 2020? The new decade is coming fast!

How has your business performed over the last 12 months?  Did you generate enough leads? Were you able to reach your …

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SEO Is Evolving: here Are The 3 Steps You Need to Keep Up

Search Engine Optimisation (SEO) has been such a significant part of marketing and content strategy over the last few years, …

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