Let's explain Brand Core Messaging© development
Here's how we build your brand’s complete framework for wording, messaging and communication style!
So, you're considering a
BRAND CORE MESSAGING DOCUMENT©
with Melotti Media
You’re making an excellent choice!
This is something we specialise in.
We’ve helped so many brands develop their tone of voice, hero statements, identity, elevator pitch, core messages and more.
Bring your
brand’s unique
voice to life!
A Brand Core Messaging Document© is your brand guidelines for words, messaging, tone and comms.
Imagine having a go-to brand language guide to use across all of your marketing and all of your channels.
A brand core messaging document gives you this!
It helps your business develop a distinct spoken personality through consistency which allows your customers to easily identify and relate to the communication style of your brand.
First: what IS a Core Brand Messaging Document©
Our core brand messaging document will help you solidify your brand through consistency.
It gives you a comprehensive foundation of messaging and words to use right across all of your channels by all of your team members.
“Think of it like your brand guidelines for words and messaging.”
Chris will explain this more in this video.
Here's a quick breakdown of what's included:
Swipe RIGHT through each of the slides!
Second: how do you USE your Core Brand Messaging Document© ?
Our core brand messaging document is quite comprehensive. But that’s the point!
This document is to be used across everything. The goal is to take all of that messaging, share it around with your team and apply it as much as possible.
“The use is limited only by your imagination.”
Watch Chris’ video to learn more!
See our Brand Core Messaging Document©
in real action with a client example!
Hero Statement
Ask Marketing Website
Hero Statement
Ask Marketing Website
Hero Statement
Ask Marketing LinkedIn
Hear from Ask Marketing
Their first-hand experience using Melotti Media’s Brand Core Messaging Document and how it revolutionised their marketing direction.
Ready to take your brand's message marketing to the next level?
Choose your package below!
Bronze
Brand Core Messaging
Your brand essentials!
-
Establish your brand’s communication direction and personality from a top line
-
60-minute strategy session to discuss your business, brand and messaging
-
Bronze Brand Core Messaging Document to solidify your brand’s top line messaging:
◉ Primary Messages
◉ Hero Statements -
2 rounds of on-brief changes
-
Silver
Brand Core Messaging
Your branding framework!
-
Establish your brand’s communication direction and personality from a top line
-
60-minute strategy session to discuss your business, brand and messaging
-
Silver Brand Core Messaging Document to use across all of your content and marketing:
◉ Primary Messages
◉ Hero Statements
◉ Core Brand Messaging
◉ Brand Tone of Voice
◉ What We Say
◉ What We Don't Say
◉ Unique Brand Proposition -
2 rounds of on-brief changes
-
Gold
Brand Core Messaging
Empower your brand!
-
Everything in the Silver Package plus exclusive support on the implementation
-
60-minute strategy session to discuss your business, brand and messaging
-
Full Brand Core Messaging Document to use across all of your content and marketing:
◉ Primary Messages
◉ Hero Statements
◉ Core Brand Messaging
◉ Brand Tone of Voice
◉ What We Say
◉ What We Don't Say
◉ Unique Brand Proposition
◉ Messaging Pillars
◉ Elevator Pitch -
2 rounds of on-brief changes
-
60-minute strategic implementation consultation
-
To Do List to take into your business and implement your new messaging
-
2 Month check-in on your progress plus further recommendations moving forward
-
Achieve the results your business deserves with message marketing solutions and copywriting services by Melotti Media.
What's it like working with Melotti Media?
